The Sales and Marketing Manager is the lead marketing professional for the El Dorado (Arkansas) Conference Center, reporting directly to the President of the college. This outside marketing professional works directly with conference center management and staff, College PR and Marketing staff, College fiscal affairs, and other related departments to maximize efficient use, profitability, and community service as related to the center.

1. The El Dorado Conference Center Marketing and Sales Manager core functions:
   1. entrepreneurial marketing and sales leadership
   2. development and coordination of marketing collaterals to support conference center outreach and sales
   3. secure short and long-term booking and maximize conference center usage while maintaining accounts
   4. sell space and services of the facility
   5. in conjunction with the conference center general manager:
      1. coordinates master calendar / space availability information
      2. determines catering, food-service, and banquet options and pricing

• attends and assists with events at the conference center as needed

1. collaborates with local, state, regional, and national entities to develop partnerships which lead to increased use of center
2. develops goals and metrics used to monitor and report operational efficiencies and success of marketing and sales efforts
3. participates in producing and delivering quarterly conference center performance reports
4. coordinates with conference center and business office staff to accurately monitor and report sales-related budget information
5. Other duties as assigned

2. Minimum Qualifications:
   1. knowledge of convention, conference, exhibit, and other hosted-space best-practices
   2. proven and demonstrable success in previous industry-specific sales, marketing, and/or management positions
   3. ability to express information (sales-to-operations) to ensure excellent service after the sale
   4. a bachelor’s degree in public relations, marketing, business administration, or related field
   5. three years of supervisory and/or sales experience in conference center management, event management, or related field

3. Preferred Qualifications:
   1. Master’s degree in public relations, marketing, business administration, or related field
   2. Professional certifications (CASE, CEM, CMP, CVP, etc.) and/or active engagement with industry organizations (ASAE, IAEE, IAVM, MPI, PCMA, etc.)