The marketing and communications department at South Arkansas Community College recently won two awards in the national 2021 Collegiate Advertising Awards contest.
The department took a Gold award (representing first place in its group) in the category of Sports Specific for the 2021-2022 SouthArk Stars women's basketball hype video “#WeShine.”
The video was shot, edited and directed by SouthArk marketing director Heath Waldrop and featured members of the Stars women’s basketball team.
It took a Bronze award (representing third place in its group) in the category of TV and Video Advertising or Public Service Announcement Series for the commercial series “Signs.”
The series of three commercials was written, shot, edited and directed by Waldrop with music written and performed by website administrator Charley Hankins. The commercials featured students Keely Fennell of El Dorado, Gracie Ragan of Smackover and Jaylon Brown of Crossett in on-screen roles.
SouthArk competed in the business and community colleges group.
